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Idhar Udhar

Idhar Udhar

Category

UX/UI Design

Timeline

1 Month

  • Travel App UX/UI

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    Travel App UX/UI

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    Travel App UX/UI

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    Travel App UX/UI

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    Travel App UX/UI

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    Travel App UX/UI

    ·

    Travel App UX/UI

    ·

    Travel App UX/UI

    ·

    Travel App UX/UI

    ·

  • Travel App UX/UI

    ·

    Travel App UX/UI

    ·

    Travel App UX/UI

    ·

    Travel App UX/UI

    ·

    Travel App UX/UI

    ·

    Travel App UX/UI

    ·

    Travel App UX/UI

    ·

    Travel App UX/UI

    ·

    Travel App UX/UI

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Brief

Brief

To develop an intuitive User Experience Design for a travel booking User Experience Design that simplifies the process of travel booking.

To develop an intuitive User Experience Design for a travel booking User Experience Design that simplifies the process of travel booking.

Process

Process

01

Research & Analysis

  • Target Scenario Study

  • Insights

  • Comparative Analysis

02

Define

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

03

Ideation

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

04

Development

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

05

Visual Design & Style Guide

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

06

Interaction Design

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

01

Research & Analysis

  • Target Scenario Study

  • Insights

  • Comparative Analysis

02

Define

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

03

Ideation

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

04

Development

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

05

Visual Design & Style Guide

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

06

Interaction Design

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

How might we make it easier for the traveler to search for flights, hotels, and local experiences, and

allows users to easily customise their travel itineraries?

How might we make it easier for the traveler to search for flights, hotels, and local experiences, and

allows users to easily customise their travel itineraries?

How might we make it easier for the traveler to search for flights, hotels, and local experiences, and

allows users to easily customise their travel itineraries?

Skip to Final Outcome

Skip to…

Research & Analysis

Define

Ideation

Development

Visual Design & Style Guide

Interaction Design

Research & Analysis

Research & Analysis

Research & Analysis

Target Scenario Study

  • Target audience: Teenagers, backpackers, families, and professionals in the 16-50 age group.

  • Preference for mobile-first approach: Majority of participants favoured a mobile-first approach, citing its convenience and efficiency during travel.

  • Conducted user interviews: Gathered insights on enthusiasm for adventure tourism, previous booking & travel experiences, and encountered challenges.

  • Target audience: Teenagers, backpackers, families, and professionals in the 16-50 age group.

  • Preference for mobile-first approach: Majority of participants favoured a mobile-first approach, citing its convenience and efficiency during travel.

  • Conducted user interviews: Gathered insights on enthusiasm for adventure tourism, previous booking & travel experiences, and encountered challenges.

  • Target audience: Teenagers, backpackers, families, and professionals in the 16-50 age group.

  • Preference for mobile-first approach: Majority of participants favoured a mobile-first approach, citing its convenience and efficiency during travel.

  • Conducted user interviews: Gathered insights on enthusiasm for adventure tourism, previous booking & travel experiences, and encountered challenges.

Insights

Comparative Analysis

The empathy map aided me in persona building. I gained an insight into their behavior, motivations, challenges, and goals on adventure travel.

The empathy map aided me in persona building. I gained an insight into their behavior, motivations, challenges, and goals on adventure travel.

The empathy map aided me in persona building. I gained an insight into their behavior, motivations, challenges, and goals on adventure travel.

Define

Define

Define

User Persona

Stakeholder Mapping

Concept

  • Simplifies your bookings and lets you add your personal touch by customising your trip even after booking.

  • This app would allow you to locate the best spots near you during your trip.

  • Tailored for travel lovers, this app ensures a hassle-free and personalised adventure, redefining the way you experience India.

  • Simplifies your bookings and lets you add your personal touch by customising your trip even after booking.

  • This app would allow you to locate the best spots near you during your trip.

  • Tailored for travel lovers, this app ensures a hassle-free and personalised adventure, redefining the way you experience India.

  • Simplifies your bookings and lets you add your personal touch by customising your trip even after booking.

  • This app would allow you to locate the best spots near you during your trip.

  • Tailored for travel lovers, this app ensures a hassle-free and personalised adventure, redefining the way you experience India.

Ideation

Ideation

Ideation

Brainstorming

Information Architecture

Development

Development

Development

Low Fidelity Wireframes

Drafting app design with basic structure for initial assessment.

Drafting app design with basic structure for initial assessment.

Mid Fidelity Wireframes

Detailed sketches conveying app design with moderate precision.

Detailed sketches conveying app design with moderate precision.

Onboarding Screens

Prominent Features

Visual & Style Guide

Visual & Style Guide

Visual & Style Guide

Style Guide

Consistent design principles for app interface and user experience.

Color Palette & Typography

Design System

Unified guidelines ensuring brand consistency across digital products.

Component Library

Reusable building blocks for consistent UI design elements.

Reusable building blocks for consistent UI design elements.

Interaction Design

Interaction Design

Interaction Design

Features

01 — Seemless onboarding and signup experience

02- Navigate, Explore, Get Assistance : Your App Essentials

02- Navigate, Explore, Get Assistance : Your App Essentials

03- My Trips : Organise, Personalise, Relive Your Journeys

03- My Trips : Organise, Personalise, Relive Your Journeys

04- Seamless Transactions: Simple Booking, Effortless Payments

04- Seamless Transactions: Simple Booking, Effortless Payments

Prototype

Interactive prototype showcases intuitive UX design for user interaction flow.

Next Steps

  • Preference Input: Users specify travel interests like adventure, relaxation, culture, food, or shopping to tailor recommendations.

  • Past Travel Analysis: Analyse users' prior trips to suggest relevant destinations, activities, and accommodations based on their history.

  • Local Insights: Offer personalized recommendations and insider tips from local experts or other travelers, including hidden gems and dining suggestions, aligned with user preferences.

Projects

Projects

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